According to MDG Advertising, 67% of online shoppers said high-quality images were very important to their purchasing decision.
Of course it’s important to use your own photos on different digital levers. However, sometimes that means spending money and time on custom photography. One way to save on both is by using stock photography—which is certainly much better than no photos or poor quality images.
Before you jump into the world of stock photography, however, there are 3 considerations we want you to keep an eye out for.
Use these tips to make your stock photos feel custom and original!
Remember: Quality over quantity
Try using photos your audience feels identified to!
If you target an audience for moms, then you’d rather use content related to the mom world!
The only thing you have to do, when downloading the photos, change the name to some of your keywords!
Use stock photos in your favor to save money AND time. But let your business be authentic with quality stock photography.
Not sure where to start? No need to worry! We want to give you 5 FREE stock photography! Just use the code: irock
Check our website